Wavelength

Wavelength

Wavelength

Wavelength

Where news meets social media for young Canadians

Where news meets social media for young Canadians

Where news meets social media for young Canadians

A mockup for iPhone on a table
A mockup for iPhone on a table
A mockup for iPhone on a table

Wavelength was all about delivering reliable, to-the-point stories in a fun, snackable format. It was created to solve the common problems with traditional news: overwhelming content, dull formats, low engagement, and too much focus on negativity. By balancing serious headlines with uplifting stories and adding interactive, social features, Wavelength makes staying informed feel effortless, enjoyable, and rewarding.

Client :

Wavelength

Tools Used :

Adobe XD, Miro

Duration :

Jan 22 - Apr 22

Services :

Product Strategy | UI / UX Design

The top half of a screen of a mobile device
A mockup for an app screen
A two app screens next to each others
The top half of a screen of a mobile device

The app's success was due in part to its user-centric design process. The team conducted extensive research and user testing to ensure that the app met users' needs and preferences, resulting in a highly effective and user-friendly platform.

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